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Bot Traffic Filter for Analytics
Turn on the new traffic filter in Analytics & Reports to exclude suspected bots and focus on real visitor banner activity.
September 9, 2026
Update
Enterprise stores can now use the new Traffic filter in Analytics & Reports to exclude bot traffic from their banner analytics, helping you review cleaner and more accurate cookie banner performance data.
What this update brings:
- Bot traffic exclusion: Bot traffic can now be excluded from analytics reporting.
- Cleaner analytics data: Focus on real visitor activity and make more confident optimization changes.
- Toggle On & Off: Control the filter directly from the Analytics view.
Note: Bot detection is automatically turned on for Enterprise users.
You can exclude suspected bot data from Analytics & Reports > Analytics using the Traffic filter option.
