Navigating Google Consent Mode V2 Integration: A Step-by-Step Guide for Shopify Merchants

Product Updates

15 mins

Dilyana Simeonova
February 13, 2024
Navigating Google Consent Mode V2 Integration: A Step-by-Step Guide for Shopify Merchants

A Shopify Merchant's Guide to Google Consent Mode V2 Integration

Hello Shopify merchants! With the digital landscape evolving rapidly, ensuring your store's compliance with data privacy laws has never been more critical. That's why we're here to walk you through the latest update from Consentmo - the integration of Google Consent Mode V2 (GCM V2). This guide is designed to simplify the integration process, making compliance a breeze for your store.

What is Google Consent Mode V2? 🌍

Google Consent Mode V2 is Google's innovative solution to help website owners manage user consent for cookies and data collection in a way that respects user choices while allowing you to collect valuable insights responsibly. GCM V2 dynamically adjusts how Google's services operate on your site based on the consent given by your visitors, ensuring your Shopify store meets global privacy regulations effectively.

Integrating GCM V2 for New Consentmo Users🚀

If you're setting up GCM V2 for the first time, follow these steps to ensure a smooth integration:

1. Access Your Shopify Admin: Start by logging into your Shopify Admin dashboard.

2. Navigate to Your Online Store: Click on the 'Online Store' link located in the left sidebar to access your theme settings.

3. Edit Your Theme Code: From the 'Actions' dropdown, select 'Edit Code'. This will take you to a page where you can edit your store's theme files.

4. Update the theme.liquid File: Locate the theme.liquid file in the list on the left. Open it and look for the opening <head> tag. Directly after this tag, insert the line {% render 'gcm-integration-script' %}. This ensures that the Google Consent Mode script executes right at the start, before any other tracking services like Google Tag Manager or Google Ads kick in.

5. Create a New Snippet: In the 'Snippets' section of your theme files, create a new liquid file named 'gcm-integration-script.liquid'.

6. Insert the Integration Script: Copy the content of the integration script provided by Consentmo here and paste it into the gcm-integration-script.liquid file you just created. The final result should look like this:

For Existing Consentmo Users with GCM Integrations 🔗

If you've previously integrated GCM with Consentmo, you'll need to remove the old script and follow the new integration steps:

1. Out With the Old: Remove any previous GCM scripts from your theme.liquid file and delete the old JS files.

2. In With the New: Follow the steps for new users to integrate the latest and greatest version of GCM V2.

Google Consent Mode Variants 🌟

GCM V2 operates under two main settings - before consent is given and after. Initially, it blocks all categories by default, ensuring no data is collected without user permission. After consent, the updated settings allow for the collection of data based on the user's preferences, enabling Google services to function accordingly. For a deeper understanding of the GCM varients check out our FAQ on the topic.

Conclusion 📚

Implementing Google Consent Mode V2 is a significant step towards respecting user privacy while maintaining your store's analytics capabilities. For more detailed information and to get started with Consentmo, visit our app listing page. Dive deeper into Consentmo's features and explore how we can help streamline your store's compliance and privacy practices.

Looking for more insights? Check out our article on the latest updates and steps for integrating Google Consent Mode V2 with Consentmo here. Let's navigate the compliance landscape together, ensuring your Shopify store remains a trusted, privacy-conscious destination for your customers.

If you liked this article, spread the word