Meet Consentmo's Latest Update: The Ultimate US Laws Compliance Tool for Shopify

Product Updates

5 mins

Dilyana Simeonova
February 8, 2024
Meet Consentmo's Latest Update: The Ultimate US Laws Compliance Tool for Shopify

Hello, Shopify merchants! We're excited to share the latest enhancement to the Consentmo app, specifically designed to empower you with more robust privacy controls. Our new feature - Do Not Sell Personal Data is here to ensure your store aligns seamlessly with modern data protection practices. 🚀

Understanding the "Do Not Sell" Rule 📜

In an era where data privacy is key, the "Do Not Sell" rule stands as a cornerstone of consumer rights, particularly under laws like the California Consumer Privacy Act (CCPA). This rule empowers users to have a say in whether their personal data can be sold or shared by businesses. Upholding this right is not just about compliance; it's a commitment to respecting and protecting the privacy of your customers.

Consentmo's Latest Feature: Do Not Sell Personal Data 🛡️

Consentmo takes this commitment a step further with our new feature for premium users. "Do Not Sell Personal Data" introduces an additional checkbox specifically for your US visitors, integrated directly into the Preferences popup. This feature enables your customers to approve or decline the sale of their personal data with ease.

Here's how it works:

  • Activating the Feature: Within the Consentmo app, navigate to the Cookie Bar tab and find the Cookie Bar Behavior section. Here, you can enable the Do Not Sell Personal Data option that will show as an additional checkbox in the Preferences popup:
  • Seamless Customer Experience: Once activated, US visitors will see the checkbox on your Preferences popup. A simple click empowers them to accept or decline the sale of their personal data. Declining will automatically block all third-party cookies, ensuring their preference is respected across your site.

When a visitor agrees to the Share or Sale of Personal Data category, they’re giving consent for their data to be collected and shared with third parties for marketing, attribution, and targeted advertising purposes. By default, this option is unchecked, meaning Shopify will block all third-party cookies. However, if the customer checks this option and consents, Shopify will then allow third-party cookies to be activated on the site.

Embrace Enhanced Privacy with Consentmo 🌟

Incorporating "Do Not Sell Personal Data" into your Shopify store is more than just a compliance measure; it's a statement about your brand's dedication to customer privacy and trust. With Consentmo, navigating the complexities of data protection becomes intuitive, allowing you to focus on what you do best – growing your business.

Ready to take your store's privacy practices to the next level? Download Consentmo and explore our premium features. Let's make the internet a safer place, one click at a time. 🛍️

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